The Hair Care Product of the Year includes all hair care (both women and men) excluding products for hairstyling. Products are assessed by including composition, effectiveness, impact on hair appearance, aroma and texture. Deliver the product up to its promises in terms of characteristics such claim. softening effect, shine, volume, color and hair type? Quality of the product, idea and innovation assessed. Category into two awards: An award for best product sold in retail shops and an award for best professional product. The latter includes both products for use in the salon, and products that are sold out of the salon.
The Hair Care Product of the Year includes all hair care (both men and women) but excludes products for hair styling. Products are assessed based on their composition, effectiveness, impact on the hairs appearance, scent and texture. Does the product live up to its claimed promises in terms of characteristics such as softening effect, shine, volume, colour and hair type? The product’s quality, concept and innovation are also assessed. The category is divided into two awards: An award for best product sold in retail shops and an award for best professional product. The latter includes both products for use in the salon, and products that are sold out of the salon.
Hair Styling product of the Year (for both men and women) is assessed based on its composition, effectiveness, impact on the hairs appearance, durability, scent and texture. Does the product give shine, volume, hold and flexibility? Quality of the product, concept and innovation are also assessed.
The Body Care Product of the Year is assessed based on its composition, skin feel, sensory impressions, inventiveness and innovation. Does the product live up to its promises regarding skin type and efficiency? Is it a nice product in terms of fragrance and texture? This category also includes sun products for the body, bath and shower products (including scrubs) and products for the care of hands, feet and nails. Awards are given to products in the two categories Luxury Retail & Professional and Popular.
The Body Care Product of the Year is assessed based on its composition, skin feel, sensory impressions, inventiveness and innovation. Does the product live up to its promises regarding skin type and efficiency? Is it a nice product in terms of fragrance and texture? This category also includes sun products for the body, bath and shower products (including scrubs) and products for the care of hands, feet and nails. Awards are given to products in the two categories Luxury Retail & Professional and Popular.
When products for the face are assessed, the judges will look at ingredients, its effect compared to the claims, skin feel, texture, fragrance, target group and functionality. Parameters such as inventiveness and innovation are also part of the overall assessment. In the category of Skin Care Product of the Year are included cleaning products (including scrubs and masks) and sun products for the face. There are winners among skincare products in the categories of Luxury Retail, Luxury Professional and Popular.
When products for the face are assessed, the judges will look at ingredients, its effect compared to the claims, skin feel, texture, fragrance, target group and functionality. Parameters such as inventiveness and innovation are also part of the overall assessment. In the category of Skin Care Product of the Year are included cleaning products (including scrubs and masks) and sun products for the face. There are winners among skincare products in the categories of Luxury Retail, Luxury Professional and Popular.
When products for the face are assessed, the judges will look at ingredients, its effect compared to the claims, skin feel, texture, fragrance, target group and functionality. Parameters such as inventiveness and innovation are also part of the overall assessment. In the category of Skin Care Product of the Year are included cleaning products (including scrubs and masks) and sun products for the face. There are winners among skincare products in the categories of Luxury Retail, Luxury Professional and Popular.
Durability, lightness, skin feel, color and texture are parameters that are important in the evaluation of the Makeup product of the year. Emphasis is also placed on innovation, packaging and usability. In this category both products and looks may be submitted. The category includes products such as concealers, powders, primers and foundations but also decorative cosmetics such as lipstick, eye shadow, nail polish, mascara, etc. An important consideration for positioning products in this category is whether the products are primarily makeup or skincare – or maybe even both. Winning products will be found in the categories Luxury and Popular. Products used and sold in Clinics / Salons / Spas, are be included in the Luxury category.
Durability, lightness, skin feel, color and texture are parameters that are important in the evaluation of the Makeup product of the year. Emphasis is also placed on innovation, packaging and usability. In this category both products and looks may be submitted. The category includes products such as concealers, powders, primers and foundations but also decorative cosmetics such as lipstick, eye shadow, nail polish, mascara, etc. An important consideration for positioning products in this category is whether the products are primarily makeup or skincare – or maybe even both. Winning products will be found in the categories Luxury and Popular. Products used and sold in Clinics / Salons / Spas, are be included in the Luxury category.
The category includes all products for men except fragrances and hair products – e.g. face care, body care, shaving products and makeup for men. The product must target specific masculine needs. Innovation and functionality will be looked at during the evaluation.
It is primarily the scent that is being evaluated. Composition, harmony, innovation, audience appeal and the impression of the bottle and packaging will also be assessed. Does it smell like a man should smell?
It is primarily the scent that is being evaluated. The assessment will a.o. take into account composition, harmony, innovation, audience appeal and the impression of the bottle and packaging. Does it smell like a winner?
This award is given to a new line or series of products. It can, for example be a facial care line that includes both cleansing and skincare, a line of body care products for a particular skin type or for instance a hair care or fragrance series. The series can be marketed in an existing brand. If one or more of the products are to be reviewed on its own merits in other categories, each product shall be registered in these categories. Otherwise the jury will solely evaluate the series as a whole. Series are considered as "one product". Individual registration of products from a series is considered as a new product with its own enrollment fee. The judges, however, may receive the product only once.
In this category, technology is paramount. This award will recognize unique innovation in a newly launched product. Products submitted for this category will present a technological innovation at ingredient or production level that will have implications for future beauty products. Particular innovation in the combination of product and packaging may also be considered.
In this category, both the functional design and aesthetic design battle for the award. Conveniently packaged products that are fashionable, functional and funky can join. Beautiful products that purely based on aesthetics titillate the senses when the product is seen and felt. Quality, creativity, innovation, in combination or in competition with beauty and elegance.
The Classic of the Year is not a re-launch in 2012, but a product that for years has had - and still has - a solid place on the shelves. Once it represented novelty and innovation and the concept still holds today. The Jury will look at whether the product is still a bestseller, but will also look at composition, efficacy, flavour, texture and whether the product lives up to its promises. Suppliers are welcome to submit product suggestions, but the Judges panel will also find products themselves that could receive the award of the Classic of the Year. There will be 5 nominees in this category but the winner will be revealed at the Danish Beauty Award 2013. No enrollment fee will be required for the category Classic of the Year.
The New Brand of the Year is an open category for products or product groups that entered into the Danish market in 2012. The New Brand of the Year must make the judges say "Cool!" and appreciate that this particular brand is available in Denmark. It's a whole picture, as assessed by keywords such as creativity and raison d’être.
The Niche Product of the Year award is given to a niche product or a niche brand. A niche product is typically a product that meets a very specific need. A niche product can also be called a "special product". It's new, innovative and probably a little different than the products we usually meet. It may be a limited proportion of consumers who need this product, but may nevertheless be widely distributed. A niche brand is a brand that is distributed in a very narrow distribution network. It can be a brand that consumers almost have to search for. Actual products under this brand can be products that meet common needs and need not be special products. Story, concept and innovation are weighted heavily in this category. Products that are only sold via the Internet will be included in this category.
The Green Product of the Year is awarded to a product which is in the "green category." This puts extra requirements on the claims basis that must accompany the product. This category includes natural and organic products or a product that takes the environment and climate into special consideration.
The Danish Product of the Year is awarded to a product developed and / or produced in Denmark. The product may be particularly adapted to the Danish market, Danish consumers or developed by innovative and creative Danes. It may be produced abroad, but the recipe must have been developed in Denmark. The product must have been launched in the Danish market in 2012.
Shops, clinics and saloons that have been particularly successful in marketing, selling and using beauty products can be nominated in this category. They may be stores, supermarket chains, pharmacies, department stores or even beauty clinics, spas and dermatology clinics – there are no limits as long as they are treatment places and / or outlets of legitimate cosmetic products. Suppliers are allowed to enroll the place, but shops, salons and clinics can also sign up for the competition. Remember to describe specific features that characterizes the place and which shows that it is an extraordinary Salon / Shop / Clinic. Photos shall be submitted.
The award for the year's best beauty treatment must go to a clinic, spa or salon that provides an extraordinarily good care of the hair, the face or the body with basic or high- tech products from the cosmetics industry. Treatment must be professional and complete a special need that is both modern and trendsetting.
The Consumer Prize of the Year is awarded by consumers by means of a voting procedure taking place on the internet and via SMS – more detailed information will follow.
The award is given to a person who is passionate about beauty and cosmetics and is making an extra effort in or for the industry. No sign ups but only proposals received for this category.